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Handy tips on controlling business costs

Controlling costs within a business is one of the most important elements to not only keeping your company afloat, but thriving and evolving into a successful establishment.

With so many areas of a business that need constant attention, implementing sound business practice to save money can often be a neglected area - when it should be at the top of your ever-growing to-do list!

That's why we are giving you a snapshot into just how to lower business costs and counteract financial business challenges, without compromising on the quality of the service your business offers.

Do your own business marketing

Many businesses spend an absolute fortune on their marketing, forking over thousands of dollars to expert marketing companies to handle every element of business branding from logo design and social media management to web design and web content.

If you are a small business, your wallet can take a serious hit when it comes to this element of running a business.

Even if marketing or design isn't your strong suit, ask around. One of your employees could be a whiz on Photoshop or a budding writer with a niche interest in writing web content.

There are so many cheap (or even free) applications on the web today that offer up amazing graphic design templates that are easy to work with, even if you aren't confident in this field.

In addition, outsourcing your web content needs to budget sites where you can have new copy or blogs written for a fraction of the price of a professional is one of many new booming business trends.

Co-working

Co-working spaces have exploded in popularity in the last few years and are the perfect alternative for those small businesses that don't have the ability to work from home but at the same time can't afford to foot the bill for a permanent office rental.

The premise is simple. You can rent a desk or an entire group of desks for as little or as long as you want, while at the same time, being surrounded by other businesses doing the same thing. The benefits are vast - you aren't tied into a long-term office rental, you are surrounded by other interesting small businesses and the spaces are usually centrally-located and inspiring. To top it off, many co-working locations offer free facilities, Wi-Fi included in the cost and, sometimes, free coffee. What have you got to lose?

Outsource smaller roles

Paying a receptionist or secretary, especially for small businesses, can be yet another cost you just can't justify. Has your business considered hiring a virtual assistant? This is yet another trend in businesses looking to cut costs and involves hiring a remotely-located assistant for as little or as long as you want. Many of these VA's work from home, and do most administrative tasks for you - from replying to emails to answering phone calls - at a fraction of the cost of hiring a permanent member of staff. Transparency is key, so outlining exactly what you need from the beginning is the best way to build a solid working relationship.

There are so many ways to implement cost recovery and saving plans within any size business and these business processes we've listed for you today are just a few ways that you can put your business on the road to financial success.